Книги жанра McGraw-Hill
Жанр: McGraw-Hill
Год: 2010
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When it comes to project management, success lies in the details. This book walks managers through every step of project oversight from start to finish. Thanks to the book's comprehensive information on everything from planning and budgeting to team building and after-project reviews, managers will master the discipline and skills they need to achieve stellar results without wasting time and money. «The Harvard Business Essentials Series» is for managers at all levels but is especially relevant for new managers. It offers on-the-spot guidance, coaching, and tools on the most relevant topics in business. Each book includes the critical information that managers need on a given topic — from budgeting to hiring to communication to strategy — and offers interactive tools and worksheets that translate advice into action. Providing ready answers to day-to-day issues, these guides make sound, trusted mentoring advice available whenever managers need it. Other Books in the «HBE Series» are: «Managing Change and Transition»; «Hiring and Keeping the Best People»; «Finance for Managers Business»; «Communications»; «Innovation»; and «Negotiation».
Название: Blue Ocean Strategy — How to Create Uncontested Market Space and Make the Competition Irrelevant
Жанр: McGraw-Hill
Год: 2005
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Written by the business world's new gurus, «Blue Ocean Strategy» continues to challenge everything you thought you knew about competing in today's crowded market place. Based on a study of 150 strategic moves spanning more than a hundred years and thirty industries, authors W. Chan Kim and Renee Mauborgne argue that lasting success comes from creating 'blue oceans': untapped new market spaces ripe from growth. And the business world has caught on — companies around the world are skipping the bloody red oceans of rivals and creating their very own blue oceans. With over one million copies sold world wide, «Blue Ocean Strategy» is quickly reaching «must read» status among smart business readers. Have you caught the wave?
Жанр: McGraw-Hill
Год: 2005
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This collection is from the leading minds that have established «Harvard Business Review» as required reading for businesspeople around the globe. While often loathed by supervisors and subordinates alike, appraisals are necessary precursors of performance improvement. This helpful collection examines the employee review process from many angles, exploring why we dislike it, how it could be better, and how appraisals should differ depending on the employee in question. Whether concerned with retaining stars, guiding underperformers, or improving one's own performance-readers will learn to approach appraisals in new and more productive ways.
Жанр: McGraw-Hill
Год: 2010
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Growth is at the top of every company's agenda, and managers are expected to deliver regardless of external factors like the economy or the competition. This guide addresses pressing growth challenges today's CEOs and senior managers face, and offers insights and strategies for how to find new opportunities in customer segments, partnerships and acquisitions, and more.
Название: McGraw-Hill's GMAT: 2011
Жанр: McGraw-Hill
Год: 2010
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Whether you are newly graduated college student or have been in the workforce for a while, you'll need to prepare for the GMAT to get into a B-school you want. This title helps you learn how to master the GMAT through practice with questions just like those on the real exam.
Название: Perfect Phrases for Business Letters
Жанр: McGraw-Hill
Год: 2009
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Whether it's writing a proposal, motivating employees, or reaching out to customers, the Perfect Phrases series has the tools you need for precise, effective communication. Distilling complex ideas into specific phrases that diplomatically and honestly depict the concepts at hand, this invaluable series provides: the best techniques to communicate messages and goals in business letters and proposals; tips for bringing out the best in every employee in every business; dialogues and scripts to practice interactions with customers or employees — tailorable to any industry or company culture; and, phrases for each step of the sales process.
Название: Perfect Phrases ESL Everyday Business
Жанр: McGraw-Hill
Год: 2010
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A new title in this bestselling series help new English speakers say the right words at the right time in any situation.







