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Key Concepts in Public Relations
Автор: Поделится :
Жанр: Macmillan Publishers Издательство: Macmillan Publishers
Год: 2009 Страниц: 264
Формат: PDF (13.20 МБ) Дата загрузки: 18 июня 2011
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Key Concepts in Public Relations


An indepth glossary, this accessible book successfully introduces students to the key concepts, themes and principles of Public Relations. Terms are organized alphabetically and are fully cross-referenced for ease of use. Suggestions for further reading help to consolidate knowledge and aid understanding.
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